POLICY ON PERSONAL DATA PROCESSING PROWAY REAL ESTATE BROKERS L.L.C License No. 1201827
1. General Provisions 1.1. This Policy on Personal Data Processing (hereinafter, the “Policy”) defines the procedure for processing and protecting personal data of clients, partners, employees, and other individuals interacting with PROWAY REAL ESTATE BROKERS L.L.C (hereinafter, the “Company”). 1.2. The Company ensures the protection of personal data in accordance with the applicable laws of the United Arab Emirates (UAE), including but not limited to Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL). 1.3. This Policy applies to all personal data received by the Company in connection with the provision of services, including real estate transactions, consultations, marketing campaigns, and other business activities.
2. Definition of Personal Data 2.1. Personal data refers to any information relating to an identified or identifiable individual, including but not limited to:
Any other information provided voluntarily by the client during the interaction with the Company.
3. Principles of Personal Data Processing The Company processes personal data based on the following principles:
Legitimacy – Data is processed in compliance with applicable UAE laws.
Purpose limitation – Data is collected for specific, explicit, and legitimate purposes.
Data minimization – Only necessary data is collected and processed.
Accuracy – The Company ensures the accuracy of processed data and updates it when necessary.
Confidentiality and security – Personal data is protected against unauthorized access, alteration, or disclosure.
4. Purposes of Personal Data Processing Personal data is processed by the Company for the following purposes:
To provide real estate brokerage and consulting services;
To perform contractual obligations and transactions;
To communicate with clients, partners, and employees;
To conduct marketing activities (including newsletters, offers, and events), subject to the individual’s consent;
To comply with legal and regulatory requirements.
5. Rights of Personal Data Subjects 5.1. Individuals whose data is processed by the Company have the following rights:
To request access to their personal data;
To request correction or deletion of inaccurate or outdated data;
To withdraw consent for data processing (where applicable);
To object to data processing for direct marketing purposes;
To request a copy of their personal data in a structured format (data portability).
6. Data Storage and Security 6.1. Personal data is stored in electronic and/or paper form, in secure systems with restricted access. 6.2. The Company applies administrative, technical, and physical measures to prevent unauthorized access, use, disclosure, or destruction of personal data. 6.3. Data is retained for the period necessary to achieve the purposes outlined in this Policy, unless a longer retention period is required by law.
7. Transfer of Personal Data 7.1. The Company does not share personal data with third parties except:
When required by UAE law or regulatory authorities;
When it is necessary to provide services (e.g., with developers, banks, or legal entities involved in real estate transactions);
When consent has been provided by the individual.
7.2. In cases of data transfer to third parties, the Company ensures that they apply equivalent data protection measures.
8. Cookies and Online Data 8.1. The Company’s website and online platforms may use cookies and similar technologies to improve user experience and analyze traffic. 8.2. Users can manage cookie preferences through their browser settings.
9. Updates to the Policy 9.1. This Policy may be updated periodically to reflect changes in legislation or Company practices. The latest version is always available upon request or on the Company’s website.
10.The Company has the right to send the User notifications about new products and services, special offers, and various events. The User can opt out of receiving messages by sending an email to the Company at assistant@wayrealestate.ae with the subject line "Opt-out of notifications".
10. Contact Information For any questions related to the processing of personal data, please contact: PROWAY REAL ESTATE BROKERS L.L.C License No. 1201827 Email: assistant@wayrealestate.ae Phone: 050 137 4471 Address: Dubai, Park Lane Tower, Business Bay, Office 717